25 Years of Building the Future
From London's creative agencies to the cutting edge of AI — the story behind WebGuRU.
WebGuRU was founded by Alex Leeor, a developer and technologist with over 25 years of experience building digital products for some of the world's most demanding clients. What started as a web development practice has evolved into a full-service AI and technology studio.
The Journey
Epic PLC, Brighton
Cut teeth at Epic PLC in Brighton, delivering enterprise-grade digital products for blue-chip clients including Goldman Sachs, British Airways, and other global brands. Built complex web applications, trading platforms, and customer-facing systems.
Creative Works London
Joined the Emmy award-winning agency as Lead Developer, bringing deep enterprise experience to their creative output. Shaped the technical direction of high-profile campaigns and digital products.
Global Operations
Expanded beyond the UK, building a global client base and establishing remote-first workflows long before it became the norm.
WebGuRU Founded
Launched WebGuRU as an independent consultancy, bringing enterprise experience to businesses of all sizes. Focus on bespoke web and mobile development.
The AI Pivot
Expanded into AI development, LLM applications, voice cloning, prompt engineering, and generative engine optimisation. Now offering the full spectrum of modern tech services.
What We Stand For
Efficiency First
We use AI to work smarter and pass those savings to clients. You get enterprise quality at competitive rates.
Bespoke Service
No templates, no one-size-fits-all. Every solution is custom-designed around your specific needs and goals.
Results Focused
We measure success by your outcomes — leads generated, revenue increased, users engaged. Not vanity metrics.
Ethical AI
We build AI solutions responsibly. Transparent about capabilities, honest about limitations, and committed to fair use.
Global Reach
Global client base with flexible availability across time zones. We work seamlessly wherever you are.
Long-Term Thinking
We build for the future, not just the deadline. Scalable architecture, maintainable code, and ongoing support.
Ready to Work Together?
Let's discuss how 25 years of experience can accelerate your next project.
Let's Talk